Artificial Intelligence (AI) is rapidly changing the insurance industry. Agencies are experimenting with generative AI tools such as ChatGPT, Claude, Gemini, and Microsoft Copilot, while agency management systems and other insurance technology platforms are incorporating AI directly into their products.
While AI offers significant opportunities to improve efficiency, it also introduces new risks. While agencies do not need to avoid AI, they should adopt it thoughtfully, establish appropriate controls, and require meaningful human oversight.
How Agencies Are Using AI Today
Many agencies are already implementing AI to support operations such as:


